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Paul Price to keynote Interactive Customer Experience Summit

Paul Price, CEO of marketing technology company Creative Realities, will offer ICX Summit attendees his expert insights and real-world examples for putting the 'wow factor' into the customer experience.

February 17, 2015

Paul Price, an accomplished speaker and thought leader on technology and its role in 21st century marketing, is set to give the opening keynote presentation at the Interactive Customer Experience (ICX) Summit, to be held June 28-30 in Chicago.

Price's presentation is entitled "The Wow Factor of Interactive Customer Experiences."

As CEO of Creative Realities, Price helps retailers and brands use the latest technologies to improve their shopping experiences. Under his leadership, Creative Realities has grown to become a leading designer, builder and manager of unique retail experiences enabled by innovative combinations of mobile, computer, communications and display technologies. Clients include Macy's, NineWest, adidas, Bank of America and Estee Lauder.

Among other recognition, Price was awarded Ad Age's A-List membership as well as The Internationalist's Innovator Award. He also has a forthcoming book called "Ready, Reset, Go" due out in the second quarter this year.

Also delivering a keynote at the Summit is Blaine Hurst, executive vice president of technology and transformation for Panera Bread.

The ICX Summit is being produced by Networld Media Group, publisher of Retail Customer Experience, Digital Signage Today and Kiosk Marketplace, among others.