Restaurant guests are becoming more accustomed to self-ordering as this engagement model becomes commonplace. In fact, they have a clearly defined list of expectations that restaurant operators should pay close attention to.
Self-Ordering kiosks offer benefits at multiple levels of the restaurant’s operations; beyond organic order size growth and increased efficiency, today’s customers have come to rely on a consistent experience, accurate ordering, personalized levels of social engagement and convenience.
Kiosk, mobile and digital platform efforts are providing Panera with increased sales, as well as leading to a more satisfied consumer. It's also providing insightful and invaluable data on what customers want and need.
Eatsa, both a restaurant and technology provider, faced a difficult choice in deciding the best way to revolutionize the fast casual dining experience. The company has switched its focus from running restaurants to offering other brands its technology.