Connecticut supermarket boosts sales with recipe/coupon kiosk

Geissler's Supermarkets in East Windsor, Connecticut uses a recipe/coupon kiosk with a printer and has started printing coupons and hanging them in front of products, according to Progressive Grocer. Carol Carlson, director of digital marketing, said it improves movement on those items, adding that they also print recipes and place them near products.

Carlson said she is surprised by the number of circular views on the kiosk since the company has physical circulars at its store entrances.

There is also a less interactive kiosk over the deli department that displays local business ads, the store's circular and special notices.

In the future, the company is considering a sandwich ordering deli kiosk.

Topics: Customer Experience, Interactive / Touchscreen, Kiosk Printers, Retail, Retail Kiosks, Supermarkets & Grocery

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