June 23, 2017
Ziosk, a maker of ordering, entertainment and pay-at-the table tablets, and Jimmy Buffett's Margaritaville Restaurants, part of International Meal Company, have announced a partnership to bring tabletop tablets to Margaritaville Restaurant locations.
Under the partnership, Margaritaville Restaurant guests will enjoy the convenience of self-ordering and payment security at the table with EMV and point-to-point encryption. P2PE technology helps to ensure sensitive credit card data is protected from the first card swipe, while in transit, all the way to payment providers.
The Ziosk tablets will also help the restaurant group collect survey insights to better understand the voice of the guest. The Ziosk post-dining survey allows guests to provide real-time feedback on their dining experience, and these insights provide an understanding of the sales and service behaviors of the servers.
Margaritaville Restaurants will also be able to leverage talent management solutions through the Ziosk tablets to better determine training needs and to identify and recognize top performing staff members.
The Ziosk 7-inch tablet will be displayed on each table, enabling diners to interactively explore menu items and specials as well as order appetizers, beverages and desserts without having to wait for their server. Additionally, guests can participate in a variety of entertainment activities including trivia and games, all designed to enhance a communal experience at the table.
"We are thrilled to be partnering with Ziosk to improve our payment security standards through EMV technology, while obtaining measurable and actionable data from the Ziosk surveys," David Crabtree, president and CEO of International Meal Company U.S., said in the press release.
Ziosk tablets are currently in more than 3,000 restaurants across all 50 states. Ziosk has over 170,000 tablets interacting with more than 50 million guests per month.