
May 6, 2026 | Chicago considers digital wayfinding kiosks
Chicago officials are considering a pilot program that would bring dozens of digital wayfinding kiosks to Fulton Market and the Near North Side, aimed at improving navigation while generating advertising revenue, according to a Block Club Chicago report.
The proposal, led by Alderman Walter Burnett, would allow a private vendor to install and operate between 25 and 50 kiosks offering maps, transit information, emergency alerts and local business promotions.
Under the plan, the kiosks would also display paid advertising, with revenue shared between the city and the vendor. A portion of the city's share, about 30%, would be earmarked for economic development in the pilot areas, with the remainder going to the general fund. Burnett said the initiative is intended to modernize Chicago's advertising infrastructure while enhancing the pedestrian experience in high-traffic areas.
The proposal draws on similar programs in cities such as Santa Monica, Houston and New York, where digital kiosks generate millions in revenue while providing public services like Wi-Fi and emergency communication. Chicago officials are also considering provisions to ensure local businesses can access advertising space, following models like New York's LinkNYC system, which offers discounted or free placements for smaller organizations.
While some aldermen and business leaders see the kiosks as a potential economic and visitor experience boost, others have raised concerns about design and placement. Critics warn that poorly designed installations could obstruct pedestrian flow or alter neighborhood character, particularly in dense downtown areas. Supporters say careful planning and design will be key to balancing revenue generation with maintaining the look and feel of commercial districts.