Wine kiosk helps customers choose the right bottles

Fortune: A 2005 Gallup poll showed wine overtaking beer in popularity with Americans. And according to British firm ISWR/DGR, the United States is expected to have the highest wine consumption in the world by 2008. At the same time, however, people are more confused than ever when it comes to choosing one bottle over another.

So Kevin Dunleavy, a 20-year veteran of the food marketing industry, created the Virtual Wine Selector and began testing the interactive kiosks in Meijer grocery stores this year, with a bigger rollout planned throughout the year.

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