News

TapSnap photo booth uses social media for customer engagement

December 4, 2012

Photo booths continue to morph into social media centers with today's introduction of TapSnap to the market. Dubbed a "phototainment" system, the TapSnap seeks to capitalize on the age of social media and the popularity of photo sharing.

The TapSnap features a 42-inch multitouch screen overlay on a commercial monitor, resembling a large tabletcomputer, the announcement said. It uses a 12-megapixel DSLR Camera, the EOS Rebel T3, and enables event guests to modify pictures with finger swipes. Users can also take high-definition video using TapSnap's 4G/LTE connectivity that allows instant uploading of large video files. 

Traditional photo booths maintain a bit of presence on the machines, as TapSnap produces photostrips using a dye-sublimation HiTi 510s printer, the announcement said.

"This is a special event photo system so highly connected that the integration between it and social media networks is virtually seamless," said Scott McInnes, CEO and founder of TapSnap. "Imagine playing with a giant tablet computer that takes exceptionally high-quality pictures and then lets you share on social networks with a simple tap of your fingertip. The multitouch screen is incredibly responsive, almost like it knows what you want before you do."

Read more about photo kiosks.