News

Reebok quietly unveils shoe-design Web site, kiosks

May 30, 2006

The Patriot Ledger (Boston): Reebok International has quietly unveiled a new Web site where customers can design their own sneaker models online and have the finished product delivered to their homes. Although Reebok hasn't advertised the site, it's averaging close to 3,000 unique visitors a day; the company will install "Rbkcustom" video kiosks in its concept stores by the end of the year.

Read more