News

Micro market leader Avanti Markets introduces customer loyalty app

October 19, 2016

Avanti Markets Inc. — the largest independent micro-market provider in the United States – recently introduced a customer app that integrates intuitive functionality, customer-dedicated features and ultimate convenience.

A micro market is a self-contained store in a location without an employee to monitor it. It is comprised of freestanding storage, such as shelves, that hold product and a checkout kiosk. The customer scans their package at the checkout kiosk. Most systems can be monitored remotely. Security cameras are also available.

For micro market operators, the Avanti Markets App helps improve one of their most important goals: operating beyond maximum efficiency. Operators are able to boost profitability through offers such as discounts, enable a stronger relationship between operators and market users, and increase interaction with the breakroom market – all straight from the app.

"Our seamless, loyalty-focused mobile app creates valuable touchpoints between our operators and their market users. This relationship will drive more traffic to each micro market, while lowering costs at the same time. It’s a great opportunity to positively impact the overall micro market experience for all," said John Reilly, president of Avanti Markets.

For market users, the Avanti Markets App facilitates a trusted micro market experience. The key features market users can utilize from the app include:

• Pay: use the virtual card on the app to make a purchase
• Offers: take advantage of discounts
• Reload: efficiently add payment sources to an account
• Account history: view previous transactions, including detailed receipts

"Our motto at Avanti Markets is ‘by the operator, for the operator,’ and we aim to embody that and so much more with this app," said Jim Brinton, CEO of Avanti Markets. "We're excited to unleash these technology innovations, thereby making it easier and easier for our operators and market msers to be successful."

With this new mobile app, operators can utilize technology to more effectively reach their market users and improve their bottom line and business.