News

Health screening kiosks turn to digital signage

April 30, 2013

Health solutions provider Stayhealthy Inc. announced a partnership with BroadSign International LLC as its digital signage software provider for deployment of its network of HealthCENTER kiosks across the U.S.

The initial, completed deployment of approximately 2,000 kiosks includes Kroger grocery stores where the self-service, health screening kiosks are situated in waiting areas of in-store pharmacies, the announcement said. The plug-and-play kiosks are FDA-cleared and offer clinical-grade health screenings via the HIPPA-compliant online portal. Consumers can measure key health indicators including blood pressure, heart rate, total body weight, total body composition, vision (color blindness) and BMI.

The Stayhealthy network of health screening kiosks will be funded in part by revenues received from digital signage advertising and health-related messaging played on the touchscreen and optional 32-inch HD LCD display while consumers wait between health screenings. This dwell time offers opportunities for marketers, especially those in health categories, to participate, according to the release.

"With access to affordable health care remaining a challenge for a large portion of the population, Stayhealthy is addressing the need by offering an easy-to-use and convenient solution," said John Collins, CEO of Stayhealthy. "We are excited to engage BroadSign as our premier platform provider to manage both our rapid content deployment and complex network operations. We appreciate that BroadSign brings robust functionality, flexibility and support to Stayhealthy's HealthCENTER Kiosk Network."

Read more about health care kiosks.