Greeting-card kiosk enhances wine-shopping experience
September 12, 2007
TORONTO — Curiosk Marketing Solutions Inc. has released a new in-store touchscreen wine kiosk. Launched at the Wine Rack in downtown Toronto, the kiosk displays product information about wines after their bottles' barcodes are scanned.
The patent-pending system also allows customers to create personalized greeting cards designed to fit over the necks of the bottles.
"Since customers pay a nominal amount for the card ($2.95), retailers can put in the Curiosk system with very little risk or cost," said David Weinberg, president and founder of Curiosk. "With this low cost of entry, we hope to rapidly penetrate the North American wine retail market. By using our kiosks, customers will learn about their wine selection — such as tasting notes, food pairing notes and cellaring information — and be able to take the information home to share with others."