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Big retail re-examining the kiosk

November 10, 2005

CIO Today: Big retailers are exploring in-store kiosks as a way to meet the expectations that their newly informed online customers bring into the store.

"If a customer walks into the store and needs a new printer cartridge, the consumer oftentimes can't remember which printer they have," said retail analyst Rob Garf. "But a kiosk can store their purchase history, and the customer can look it up at the kiosk to see what exactly they need."

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