News

Sales performance improves with Showroom Technology's promotional kiosk

October 24, 2004

RESTON, Virginia - Goldstein's Furniture has deployed Showroom Technology's Showroom Promotional Kiosk. A press release stated that the results of the pilot deployment exceeded Goldstein's Sales performance increased more than 50% in the average ticket. The Showroom Promotional Kiosk features an electronic credit application that is integrated with a retailer's private label credit promotional financing lender and point of sale system. The solution is powered by the award-winning Kiosk Engine for Java Platform from Apunix and uses a kiosk enclosure from display manufacturer, Olea Exhibits.

With the kiosk, credit applications and approvals increased, leading Goldstein's Furniture to immediately plan a marketing campaign to further boost sales.

"In a relatively short period of time, the results have been remarkable," noted Gary Rose, Goldstein's Furniture chief financial officer. "We were confident Showroom Technology's promotional kiosk would improve our sales performance, but we were truly surprised at just how much it did improve."

Based on the results of the pilot program, Goldstein's Furniture plans on purchasing more kiosks to rollout out to its other store locations in the near future. "My sales associates have found the promotional kiosk to be an invaluable tool in the sales process," said Kristen Colley, Store Manager for Goldstein's Furniture. "By improving customer service, enticing the consumer to purchase, providing key customer data, and saving time and errors in the administrative process, the sales process has greatly improved."