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Sales of personal publishing products up at Lucidiom photo kiosks
November 20, 2008
VIENNA, Va. — Photo retailers offering a wide variety of creative photo products like photo books, calendars and folded cards are enjoying a strong fourth quarter despite a tough economic environment, according to a news release from Lucidiom. With more than 55,000 APM photo kiosks deployed worldwide, Lucidiom is reporting a 573 percent increase in photo book orders this year over last year, as well as a 373 percent increase in calendar orders, a 460 percent increase in folded card orders and a 172 percent increase in flat card orders. "The entire country is prepared for a tough fourth quarter, but all the news out there is not bleak," said Lucidiom president Steve Giordano, Jr. "While your customers may not be purchasing $300 cameras for multiple people this year, Lucidiom's APM Network data shows us they are purchasing plenty of profitable personal publishing products. The key this holiday season will be to market these products as the priceless gifts they represent for so many gift recipients. After all, what grandmother doesn't want to see her grandkids on her wall calendar throughout the New Year?" Since 2001, Lucidiom kiosks have processed hundreds of millions of photo orders and billions of prints, creating a unique collection of digital photo data within the APM Network. The APM Network links and manages every APM, each store's Lab 50 management station and each fulfillment center to Lucidiom's central processing servers. Analysis of this data gives Lucidiom and its retail customers unparalleled and exclusive insight into how consumers capture and print their photos and create their family memories.
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