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QLess offers free trial of virtual line tech

Pasadena, California, mobile technology company QLess has pledged to support businesses criticized as "worst line offenders" with its cloud-based virtual line technology.

October 14, 2014

Pasadena, California, mobile technology company QLess has pledged to support businesses criticized as "worst line offenders" with its cloud-based virtual line technology, the company announced.

According to a ClickSoftware Study, waiting in line is costing Americans more than $100 billion annually. Businesses that fit the bill for long waits are typically amusement parks, government offices (think DMV and voting), retail, airports, restaurants and emergency rooms, the company said. 

"The average person spends two years of his or her life waiting in line, which is unacceptable by any measure," said Alex Bäcker, founder and CEO of QLess, in the announcement. "Giving consumers hours of lost time back awards businesses a clear competitive advantage. Lines are archaic, and the simple implementation of a virtual waiting solution can enhance customer satisfaction, reduce walk-outs, increase throughput, build loyalty and increase profitability."

The company's virtual line technology allows customers to add their name to a virtual queue from phones, kiosks, tablets and online and notifies them when their turn in line is approaching. The company is currently offering a free trial.