News

Olea Kiosk’s Monte Carlo gaming units build loyalty programs, manage comps

November 8, 2016

Monte Carlo gaming kiosks from Olea Kiosk arrived at a critical time for the gaming industry, the company noted in a press release. While the economy has improved and wagering is up, the spread of legalized gaming to new territories has meant more properties vying for the same bets.

In addition, new generations of gamers have not followed their forbearers to the slots machines, leaving aging baby boomers to provide the lion's share of revenue. 

To combat those forces, casinos are trying everything from installing new interactive, skill-based games to investing more in entertainment. One of the more successful strategies has been to focus on casino loyalty programs, where frequent players can log their visits, table time and wages and earn “comps” such as free plays, meals and perks at any casino-affiliated resort. 

While staff have historically managed loyalty programs, kiosks provide an ideal  complement to the team that administers the program. They allow operators to deploy staff to other service needs. They can serve other marketing functions as well. 

Featuring two large LCD panels and programmable LED lighting, the Monte Carlo is designed to help operators build their loyalty programs and make the overall casino experience more fun and efficient for players and resort guests. 

Additional uses include: 

• Helping players join the casino’s loyalty program and check on their next rewards;
• Queue-busting at onsite quick-serve or fast casual dining;
• Self-checkout at resort retail shops;
• Check-in/check-out at the hotel;
• Enabling guests to make reservations at the spa;
• Purchasing tickets for events and shows; and
• Tournament sign-ups.