March 3, 2009
Indopia: GlaxoSmithKline Consumer Healthcare, makers of the Horlicks brand, is using health information kiosks as part of a month-long celebration of International Women's Day in India. The campaign is targeted at women ages 19 to 50 and will be appear in outlets such as Food Bazaar, Spencers, Shoprite and Hypercity. The campaign will include information on daily nutritional requirements.