Customer Experience

Aon invests in Grubbrr

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April 19, 2022

Aon PLC, a global professional services firm, has provided intellectual property based funding for Grubbrr, a provider of self-ordering technologies for quick service restaurants, sports venues, casinos and retail, according to a press release. Terms of the arrangement were not disclosed.

Aon's intellectual property solutions team combined its proprietary IP valuation tools and a collateral protection insurance policy to help create an IP-collateralized debt structure that allowed Grubbrr to raise additional funds through debt.

In addition to self-ordering kiosks, operators can also integrate Grubbrr's existing ecosystem with Grubbrr's digital menu boards, order display systems and distribution lockers.