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Ask the Experts: The convergence of kiosks and digital signage
Bob Ventresca, vice president of marketing for Netkey Inc., says there are a number of ways kiosks and digital signage can work together in a retail environment.
September 17, 2009
Netkey Inc. provides turnkey solutions for both kiosk and digital signage applications. Bob Ventresca, Netkey's vice president of marketing, says the company continues to see a "blurring of the lines" between the two technologies and that the instances in which they are deployed together only will increase.
Here, Ventresca discusses the various potential ways digital signs and self-service devices can work together in retail to create an interactive, cross-promotional shopping experience.
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