February 25, 2010
With the proliferation of kiosks, especially in retail outlets, businesses now have a new weapon in their branding arsenal. The branding process involves creating a unique name and image for a good or service in the mind of the consumer. Businesses spend millions of dollars each year promoting their brands. This guide discusses using a kiosk as a branding tool and offers tips on how to use a kiosk more effectively in your branding efforts.
KioskMarketplace.com is the #1 site for news and information about kiosks and other self-service technology. Our audience includes retailers, restaurants, financial institutions and more.