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Webinar on digital signage in banking to feature Paco Underhill

June 16, 2009

MINNEAPOLIS — How quickly are banks adopting digital signage? What obstacles are they encountering? What can the industry learn from banks that have already pioneered this emerging medium?

Those topics will be explored in "Digital Signage in Retail Financial Services: What John Ryan's European Survey Means for Your Bank," a webinar slated for June 29, from 10 a.m. until to 11 a.m. EDT. Hosted by Bob Steele, vice chairman of John Ryan, the webinar will review the results of John Ryan's survey of European and South African bank-marketing executives.

The webinar also features two guest panelists — Paco Underhill, founder and chief executive of Envirosell and best-selling author of "Why We Buy: The Science of Shopping," and Mike Hiatt, former director of Walmart's Smart Network — who will discuss the implications of the John Ryan survey.