SSKA to host free kiosk ROI webinar
October 12, 2009
In terms of a kiosk rollout, return on investment can be difficult to measure. David Drain, executive director of SSKA, says the webinar will teach deployers about different approaches to justifying a kiosk investment:
This webinar tackles the age-old question of ROI. Now, more than ever, companies need to justify their expenditures. Our three panelists will present three different ways in which they measure and substantiate the success of their investments in self-service kiosk technology.
Topics to be covered:
• How kiosks can speed throughput and increase sales without increasing labor, all within a small footprint • How kiosks can generate revenue from alternative sources, such as advertising and sponsorship • How to justify kiosk purchases to senior management and deploy on a tight budget • How to select the right application for the right audience
SSKA board member Bill Lynch will moderate the webinar, and presenters include Andy Egan, chairman and CEO of MaxBox Digital Retail Ltd.; Stephen Kendig, vice president of operations and development for SoloHealth; and Chuck Simmers, manager of automated ticketing services for Amtrak.
Participants can register for the free event here.