Restaurant executives talk self-service benefits
February 15, 2009
Nation's Restaurant News: Time is money, so the adage goes. That's especially true when a slow-moving line at the service counter of a quick-service restaurant exacts a toll in customer walk-offs and lost sales.But some operators say they are successfully busting lines and boosting throughput — and increasing average checks to boot — by inviting patrons to use self-service kiosks in the dining room to order their meals. Now, executives from three restaurants are sounding off on the value that self-service technology brings to their bottom lines.