News
Redbox surpasses 38 million DVD rentals
April 10, 2007
OAKBROOK TERRACE, Ill. — Redbox, a kiosk-based DVD-rental company, has surpassed 38 million rentals and 2,900 locations nationwide. Launching only 12 locations in 2003, redbox joins the top five DVD-rental companies in the United States, according to a news release.
In April, redbox says it expects to install more than 700 new locations, some of which will go in select grocery stores and additional McDonald's restaurants. In March redbox premiered in nearly 200 McDonald's restaurants in Colorado, Florida, Oklahoma City and San Antonio.
"We are extremely proud to join the nation's top five DVD renters and reinforce our leadership position in the automated DVD rental category," said Gregg Kaplan, chief executive of redbox. By the end of June 2007, redbox will have doubled its Jan. 1, 2007, market presence to more than 4,000 locations nationwide."
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