Software

PopID facial recognition registers 70K students on college campuses

Logo provided.

September 8, 2021

PopID, a consumer identity authentication service, has signed more than 100 different restaurant and retail brands for its payment acceptance product, PopPay, around college campuses throughout Southern California, according to a press release. The company has approximately 70,000 registered users and has accurately authenticated faces over 4 million times.

The growth of the PopPay platform among college students follows the deployment of PopID's entry system, called PopEntry, on student housing facilities.

"Students first enroll for the PopID service in order to get into their housing facilities without needing a key card," Yale Goldberg, chief operating officer of PopID, said in the release. "Once those students learn that they can use the same service to purchase food and other goods without having to pay on the day of the purchase, they get addicted to PopPay as a more convenient, fun and financially flexible way to pay."

Deployments of the PopEntry system in student housing will be followed by dense PopPay acceptance in surrounding businesses.