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Modiv Media's DeliVision serves up 7 million self-service orders
December 17, 2007
BOSTON — Modiv Media, a retail interactive media delivery solutions provider, has announced that its Modiv DeliVision, a deli-queue optimization solution that also features self-service ordering and coordinated media, has processed more than 7 million orders since it was first deployed at stores in 2006. The deli kiosk is deployed in more than 150 stores and across seven states, including Stop & Shop grocery stores.
Modiv DeliVision combines queue optimization, self-service deli ordering and coordinated, targeted media to enhance the shopper's deli experience. Modiv DeliVision enables customers to place their deli orders, tells customers when orders will be filled, and offers targeted, relevant offers.
"Using Modiv DeliVision, Stop & Shop can now provide a new way for customers to shop," said Christine Dorman, senior vice president of operational and strategic initiatives and support for Stop & Shop. "DeliVision gives us an opportunity to enhance customer satisfaction and increase our efficiency."
Retailers and manufacturers also use the DeliVision to leverage brand awareness by coordinating offers and advertisements on the touchscreen self-service kiosk, the deli department's overhead electronic display monitor, as well as the printed-coupon tickets from the kiosk and the queue ticket dispenser.
"Besides an increase in deli trips, we are also seeing a trend that shoppers purchase more items per trip when they use the Modiv DeliVision kiosk," said Robert Wesley, president and chief executive of Modiv Media. "Because shoppers do not need to wait to give their deli order, they are more likely to order additional items and can quickly fulfill their own customized orders, including specific brand, weight or cut."
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