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Modiv Media and Motorola put self-service in shoppers' hands
January 14, 2008
NEW YORK — Modiv Media, a retail interactive media delivery solutions company, and Motorola's enterprise mobility business has announced Stop & Shop customers are the first to use the Modiv Shopper, a portable shopping assistant powered by Motorola's MC17 mobile computer. The handheld device, known as "easySHOP" by Stop & Shop, gives consumers the option for "scan-and-bag" service and provides targeted savings to Stop & Shop customers.
A version of the mobile device was displayed at the National Retail Federation's annual Show & Expo Monday and Tuesday.
The deployment of the Modiv Shopper in about 100 Stop & Shop stores allows shoppers to save time and money through self-service. Shoppers benefit from speedy checkout, instant price checks and running totals. Customers also receive tailored promotions based on their individual shopping history, redemption history, in-store location tracking and just-scanned items in aisles.
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