News

Kiosk delivers promotions, distributes prizes for casinos

October 3, 2004

LAS VEGAS - SCA Promotions' Gaming Division, a leading provider of casino promotions, has announced its Swipe-2-Win promotion kiosk. The customizable, self-contained Swipe-2-Win kiosk gives casinos an easy-to-use, automated method to deliver promotions and prizes that help to increase game play, encourage mid-week visits or build slot clubs.

Casinos invite players to play for cash and prizes up to $1 million or more. Players swipe their club card with a readable magnetic strip. The computer kiosk instantly delivers a game experience and/or prizes. It prints a customized receipt that documents the prize and can cross-sell other special offers from the casino. When there's a winner, SCA pays the prize. Sponsoring casinos decide their promotional theme, graphics, video animation and prize offers. SCA can help design this content from simple to highly interactive, depending on promotion objectives and budget. For prize giveaways, casinos decide the odds, amounts, frequency, number of levels and number of allowable swipes by each player.

The self-contained Swipe-2-Win kiosk consists of a touchscreen computer, a card reader and SCA's exclusive DrawServer technology that creates random and trackable results. It can take any form from a small tabletop kiosk to a large and flashy customized one. The off-the-shelf tabletop kiosk is 18 inches wide, 11 inches deep and 18 inches tall. SCA designed a customized version to help the Las Vegas Hilton take advantage of traffic generated by the new Las Vegas Monorail. The SuperNova game is two stories high and uses motion simulation, lights and sound for a larger-than-life game experience.