Retail

Intersection hires on VP of programmatic partnerships

April 22, 2021

Intersection, a smart cities media and technology company, has hired Sheri Ham to serve as vice president of programmatic partnerships and sales. Ham will set the company's programmatic strategy and expand its capabilities, according to a press release.

Prior to joining Intersection, she served as SVP for programmatic at Nativo In.

"With the continued expansion of digital screens in public spaces and advances in data and technology, advertisers can now unify execution, optimization and attribution for OOH with other channels," Michael Rosen, chief revenue officer of Intersection, said in the release. "We're thrilled to welcome Sheri to the team and leverage her vast experience in digital media to open our network of digital OOH to more digital buyers."