News
Interactive kiosks promote education at Phoenix Zoo
July 15, 2009
TEMPE, Ariz. — Phoenix Kiosk Inc. is pleased to announce the completion of a joint venture with the Arizona Beef Council to create a kiosk solution that focuses on education, nutrition, retail and foodservice promotion at the Pheonix Zoo.
"The Arizona Beef Council project allowed us to demonstrate several areas of expertise, including outdoor technology deployment, software development and interactive marketing content development," said Alan Work, president and chief executive of Phoenix Kiosk Inc. "Marketing the health benefits of beef products using educational games is another great example of the nearly limitless possibilities of self-service kiosks and their application."
According to a news release, the Arizona Beef Council partnered with Phoenix Kiosk to produce both the hardware and software for the project. The end result was the installation of two Pravannt wall-mounted kiosk units in the Phoenix Zoo Harmony Farm to promote education to children. The kiosks allow children to interactively receive education about the zoo's animals while navigating through the many different animated games created by Phoenix Kiosk.
"Working hand-in-hand with Phoenix Kiosk enabled us to market creatively and directly to the people we want to reach," said Anna M. Aja, director of public relations and marketing for the Arizona Beef Council. "This was my first experience with interactive marketing technologies, and Phoenix Kiosk helped to make the process very easy and the final product very effective."
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