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Ingram Micro adds Elo TouchSystems products to POS touchscreen portfolio
March 8, 2009
SANTA ANA, Calif. — Ingram Micro Inc., a technology distributor, announced that it has added POS touchscreens manufactured by Elo TouchSystems to its product offerings in North America.
Under the terms of the new distribution agreement, the Ingram Micro Data Capture/POS Division will support, market and resell the complete line of Elo TouchSystems touchmonitor products including LCD touchmonitors, touchcomputers and custom solutions to channel partners throughout North America. Elo TouchSystems and Ingram Micro have maintained a successful relationship in Europe for the past six years, and in Mexico for the past year, according to a news release.
"Touchscreen technology brings to life a high-value business solution that can be sold in many key market verticals including retail, government, education and health care," said John Soumbasakis, senior vice president and general manager of Strategic Divisions, Ingram Micro North America. "We're pleased to be Elo's first broadline, value-added distributor and will leverage our vertical expertise to generate demand for Elo's portfolio and enable our solution provider partners to identify, market and sell touchscreen solutions more effectively in today's economy."
Both DisplaySearch and iSuppli report that the touchscreen market is forecasted for double-digit growth over the next three years, according to the release. DisplaySearch's May 2008 report forecasts growth between 2008 and 2015 at a 12 percent increase in unit sales and a 20 percent increase in revenue. iSuppli's May 2008 report forecasts growth between 2008 and 2012 at a 25 percent increase in units and a 17 percent increase when it comes to revenue. Primary market drivers accelerating this growth include reduction of labor costs through customer self-service and the availability of new user interfaces that utilize touch technology.
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