Retail

GameTime acquires Dezerland Action Park, updates self service, management tech

Image provided by Semnox Solutions.

July 12, 2023

GameTime, a Fort Lauderdale, Florida-based multi-unit family entertainment center with full-service dining experiences located in Daytona, Fort Myers, Miami, Ocoee, Tampa and Kissimmee, has acquired Dezerland Action Park in Miami and plans to modernize the operational systems by replacing existing technology with Semnox Solutions technology, according to a press release.

Dezerland Park offers go-karts, roller skating, a rope course, rock climbing, a ninja course, a trampoline park, virtual reality games, a full arcade and food and beverage offerings.

The facility was operating on as many as eight different systems with little integration between them. By moving to Semnox Solutions' technology, the segmented systems around the park will integrate into a unified platform, streamlining operations and maximizing efficiency.

"The transition was quick and painless without any disruption to ongoing operations," Mike Abecassis, CEO of Game Time, said in the press release. "Some of the key components of the new system are the addition of missing functions such as e-commerce, online party booking and reservations, self-service kiosks for gameplay and redemption management, time-slot scheduling and much more."

Semnox Parafait's solutions will support multi-channel sales platforms, venue POS, self-service kiosks, RFID- based debit card systems, cards and wristbands, "tap-to-play" functionality in the arcade as well as food and beverage inventory and redemption management with kitchen display systems.