Foxwoods' casino bets on interactive displays
July 23, 2007
LAS VEGAS — Bally Technologies Inc. has announced a contract with Foxwoods Resort Casino to supply 7,200 iVIEW slot-machine displays and Bally's Power-Bonusing technology.
According to a news release, Foxwoods plans to introduce the Bally iVIEW interactive displays with proprietary features for custom rewards and messaging driven by the patron's overall level of casino play. The iVIEW displays are designed to allow Foxwoods to communicate with players by highlighting bonusing features, special events, player loyalty programs and convenience services.