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CASE STUDY: Virtual vacation

British vacation company Thompson Holidays wanted something that would help it compete with Internet travel sites; thus was born the idea of virtual, "try before you buy," vacations. Thompson teamed up with Remote Media to film a 3D virtual tour of Egypt, complete with sights, sounds and smells.

December 5, 2005

British vacation company Thompson Holidays wanted something that would help it compete with Internet travel sites; thus was born the idea of virtual, "try before you buy," vacations. Thompson teamed up with Remote Media to film a 3D virtual tour of Egypt, complete with sights, sounds and smells.

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Editor's note: This case study was provided byRemote Media. Statements made in the text reflect the views and/or opinions of its author(s) only.

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