News

ATM, kiosk associations announce marketing agreement

March 3, 2003

CAPE TOWN, South Africa and LOUISVILLE, Ky. -- The ATM Industry Association (ATMIA) and Kiosks.org Association (KOA) have announced a marketing agreement which creates additional benefits for both association members.

According to a news release, Craig Keefner, KOA's executive director, and Mike Lee, ATMIA's international director, formed the agreement because they believe it makes good sense for two of the self-service industry's major associations to work together for the mutual benefit of their members.

The agreement will involve: reciprocal Web links on www.kiosks.org and www.atmia.com; periodic inclusion in e-mails informing the respective memberships about key events, information, services, products, discounts and member benefits; reciprocal discounts offered to the two memberships; and issuing of press releases through respective media channels in the two associations.

"The significance of this marketing agreement," Keefner said in the release, " is more than extending discounts to each other's members. ATMIA members and KOA members want to know what's happening at the cutting edge of each others' industries."