The Star Empower Program helps channel partners boost profit while offering top-of-the-line POS solutions for today’s market.
September 21, 2022
Star Micronics began its widely successful Star Empower Program to better serve its resellers and distributors after the Covid-19 pandemic put a wrench in global commerce. The groundbreaking program helps channel partners keep their competitive edge without sacrificing the high-end point-of-sale (POS) solutions they deserve.
Program benefits at a glance:
The Empower Program benefits partners according to their business models and helps businesses increase margins and boost growth. Partners are also provided access to the Star Partner Portal, where they can:
The Loyalty Program, an extension of the Star Empower Program, allows partners to engage in exclusive marketing and business development assistance, furthering their bottom line. With marketing support from Star, these benefits can increase partners’ brand visibility and overall revenue.
Perks include lead referrals, tradeshow sponsorship, MDF incentives, priority access to new products, and more. Members also enjoy access to Star’s vast network of Independent Software Vendors (ISVs) and Value-Added Resellers (VARs).
“The program captures our ‘Always Leading, Always Innovating’ spirit and increases synergy with our channel partners, enhancing product value and restoring channel integrity while rewarding our loyal partners’ commitment to our success."
Mike Hanson, Executive Vice President at Star Micronics America
Always Leading, Always Innovating
Star Micronics, a world-leading POS and labeling solutions provider, has designated a portfolio of printing, secure cash management, and customer engagement tools for any retail and hospitality establishment with a POS or mPOS environment.