Pfaltzgraff Company retail kiosk

Sponsored by:
 
Jan. 1, 2011

Case Study

Pfaltzgraff is America’s leading manufacturer and marketer of casual dinnerware and accessories for the home. As the oldest pottery maker in the United States, The Pfaltzgraff Co. grew from a modest-size shop that once produced salt-glazed stoneware in the early 1800’s to a large manufacturer that offers a full range of products and styles today.

Pfaltzgraff’s product offerings include a large number of patterns, each with a varying number of pieces. The company wanted a kiosk to provide a tool to store staff that would allow them to easily help customers browse through the myriads of patterns and stylebooks to match their particular piece. Often a sales clerk would need to call a toll-free number and act as an intermediary between the customer and operator at the call center.

Topics: Assisted Selling/POD , Customer Experience , Retail , Specialty Stores , Successful Kiosk Projects

Companies: Livewire



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