Redbox Automated Retail collaborated with Flextronics to design an exciting new family of DVD rental kiosks. Redbox needed a strategic outsourcing partner like Flextronics to develop an optimized supply chain that included Lean manufacturing and to drive the development and production of kiosks for their end customers to meet a very aggressive marketing timeline.
Redbox chose Flextronics because of its design innovation, advanced electromechanical manufacturing and sophisticated supply chain capabilities. The flexibility and responsiveness of the Flextronics operation was a good fit for a small company like Redbox. This partnership allowed Redbox to focus on technology innovation and a unique business model that led directly to its business success.
Flextronics collaborated with Redbox to design and implement a two-part supply chain strategy which included developing a new design and sourcing the BOM followed by taking prototype to full production. Redbox kiosks can now be found in over 14,000 locations in North America. Sites include Walmart, Walgreens, McDonald’s, SuperValu, Stop & Shop, Giant, SaveMart, Harris Teeter, Shaw’s Supermarkets, Hannaford Supermarkets, Hy-Vee and Wegmans.
Download the white paper entitled, “Flextronics and redbox in successful partnership to build DVD rental kiosks” to learn more.
Please call +1 408-576-5058 to explore the potential of collaborating with Flextronics on your company’s kiosk project.