DVD rentals via kiosk grew 28 percent in 2011

March 26, 2012

Total DVD and Blu-ray Disc rental revenue topped $5.65 billion for the year, a 3.4 percent drop from the previous year, according to year-end 2011 figures released this week from RENTRAK CORPORATION, a provider of multi-screen media measurement.

"One bright spot was the kiosk industry, however. In Q4 2011, the DVD and Blu-ray rental market was down 21.3 percent versus a year ago with the major growth area for disc rentals in Q4 being in the kiosk channel, which grew by 28 percent,"  David Paiko, vice president of Home Entertainment at Rentrak, said in a company press release.

"People have many choices when it comes to renting videos, for both digital and physical media, so it's interesting to see DVD and Blu-ray Disc rentals are still the number one choice for consumers," he said.

Read more about DVD kiosks.

Topics: DVD Kiosks

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