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CETW: Phone-charging kiosks target affluent airport shoppers with digital signage (Video)

Free cell phone-charging kiosks in the Hudson News chain of airport bookstores are pulling double-duty as digital signage advertising kiosks.

The secure cell phone-charging kiosks allow airport shoppers to lock up their phones to charge for free while they go shopping, but they also serve as an engagement platform for advertising aimed at the attractive consumer demographic usually found in airports – educated and affluent shoppers – according to Ron Bowers, senior vice president for business development at Frank Mayer & Associates.

KioskMarketplace.com Editor Cherryh Butler interviewed Bowers at the Spring Customer Engagement Technology World show in San Francisco; to see the digital signage and phone-charging kiosk in action, watch the video below.

 

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User Comments – Give us your opinion!
  • sAMUEL rICO
    66795815
    As a traveller great concept. Would love to know where to obtain more information about this kiosk. Thx
  • Victoria Preston
    66736918
    Hi, Samuel! I agree, this IS a great concept! You can get more information about this kiosk by clicking on Products and Suppliers at the top of this page, choose Companies by Name, then choose Parabit Systems. Parabit Systems makes one as well as Frank Mayer and Associates, Nuvo Technologies, and NV3Technologies. Hope this helps!
  • David Butler
    66715488
    Great idea for smartphones that really use a lot of battery. Especially while traveling when phones roam or lose signal and that cause poor battery life as well.

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